Press Release
Behind every good wine are moments worth remembering—moments that require nothing more than our loved ones, the right setting, and the right wine. Lidl Cyprus showcases its rich wine selection, offering wines designed to complement every authentic moment of everyday life. From a relaxed dinner with friends and a spontaneous get-together in the garden, to a brunch that lasts a little longer, a dinner by the sea, or a brief, precious break, Lidl’s carefully curated wine selection becomes a natural part of the moment and enhances the experience.
The uncompromising quality of Lidl Cyprus’ wines is based on strict and objective criteria. The evaluation of the wines is conducted with absolute integrity and transparency through blind tastings, which are carried out by leading independent experts, the Masters of Wine (MW). During this process, experts taste and score each wine without knowing its retail price, ensuring that the score solely reflects its quality in the glass. This objective approach allows even more affordable wines to stand out and receive higher scores than more expensive wines. In fact, based on the international 100-point scale, eligibility for a medal begins strictly at 87 points and above, with each additional point indicating an even higher quality ranking.
Through this dual approach, Lidl Cyprus harmoniously combines emotion with reliability and personal experience with objective evaluation criteria. It reminds us that the best wines are those that accompany our fondest memories, while confirming that in its wine selection you’ll find a carefully curated collection featuring international accolades, a wide variety, and its signature, unbeatable price-quality ratio that sets it apart.
Visit Lidl Cyprus online:
team.lidl.com.cy
youtube.com/lidlcyprus
