Press Release
The first-of-its-kind partnership rolls out top-class wealthtech to all Cypriot residents, offering Bank of Cyprus customers instant account linking and frictionless investing.
Wealthyhood, the rapidly growing European wealthtech startup, in partnership with the Bank of Cyprus, has officially announced the launch of Wealthyhood x BoC, a powerhouse co-branded investment mobile app and web platform designed specifically for the Cypriot market.
The launch represents the primary milestone of the strategic partnership forged during Wealthyhood’s recent €6 million funding round, which was led by the Bank of Cyprus. Moving definitively past the era of fintech-bank competition, this collaboration seamlessly integrates Wealthyhood’s cutting-edge user experience with the institutional trust, safety, and scale of Cyprus’s leading financial group.
Universal Access with a Frictionless Edge
Unlike traditional investment avenues, the Wealthyhood x BoC app is an open ecosystem available to all Cypriot residents, regardless of whether they are existing customers of the Bank of Cyprus.
However, for the hundreds of thousands of individuals who do bank with the Bank of Cyprus, the app unlocks instant account linking. Bank of Cyprus customers can speed up conventional onboarding friction, verify and fund their accounts securely, and start investing in just a few taps.
Wealthyhood and the Bank of Cyprus are further committed to introducing a rolling pipeline of exclusive user benefits and moving toward increasingly deeper product and operational synergies over the coming years.
Alexandros Christodoulakis, Co-Founder & CEO of Wealthyhood, emphasizes:
"Our partnership with the Bank of Cyprus is far more than just a capital injection; it is an enterprise-grade validation of the robust infrastructure we have spent years pioneering. Instead of spending years and millions developing an in-house solution from scratch, the Bank of Cyprus has chosen to empower its community immediately with a world-class digital experience.
We are not here to launch another speculative day-trading gimmick. We are here to bridge the financial literacy gap for Millennials and Gen Z across Cyprus, arming them with the exact tools, transparency, and structure they need to take absolute control of their financial future with confidence."
Christos M. Ioannou, Head Private & Affluent Banking of the Bank of Cyprus, states:
“Recognizing a gap in the Cypriot market for a modern and accessible digital investment platform, Bank of Cyprus entered into a strategic partnership with Wealthyhood with the aim of making investing more accessible to a wider audience. Importantly, the platform is available to all individuals in Cyprus, regardless of whether they are Bank of Cyprus customers, reflecting our strategic commitment to fostering greater financial literacy and investment participation across the country. At the same time, we are equipping the next generation, as well as first-time investors, with the tools, knowledge and guidance they need to begin their investment journey in a simple, responsible and secure way.”
The Wealthyhood x BoC Experience
The new app delivers an uncompromised investing experience:
- A Financial Literacy Hub: Wealthyhood x BoC features a fully localised hub with over 50 structured learning guides, a comprehensive financial glossary, and native daily content like analyst insights and market quick takes.
- All-Around Global Investing: The core execution engine gives users a direct gateway to international markets with access to fractional shares from as little as €1 and zero commission fees. The app accommodates all experience levels through a DIY Brokerage model, an AI Portfolio Builder and Robo-Advisory functionality.
- Autopilot: This feature converts long-term investing into a stress-free automated routine. Autopilot automatically handles recurring monthly allocations directly from a connected bank account and automated rebalancing with a single tap, eliminating manual tracking and emotional biases.
Moving beyond rigid menus, Wealthyhood’s AI Co-Pilot, coming soon, fundamentally revolutionises retail investing. Operating as a highly scaled digital investment partner, the Co-pilot allows users to query portfolio analytics, unpack economic concepts, understand market concepts and terms, manage their accounts and execute orders via simple chat commands.
Disclaimer:
When investing, your capital is at risk. The value of your investments may go up as well as down. Wealthyhood does not render investment, financial, legal, tax, or accounting advice. Please read our Terms & Conditions before opening your Wealthyhood account.
Investment services are provided exclusively by Wealthyhood Europe AEPEY. Bank of Cyprus does not provide investment services or investment advice and is not responsible for the services offered by Wealthyhood.
For more information:
Email: hello@wealthyhood.com
Website: wealthyhood.com
