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Just when it seemed artificial intelligence had inserted itself into every corner of daily life, Dyson found one more place for it to go: between your teeth.
The British technology company has launched the CameraJet, a $499.99 electric toothbrush fitted with a tiny camera, artificial intelligence, and a jet that fires mouthwash into the gaps between teeth as you brush.
Whether consumers genuinely need a toothbrush powered by 16 million lines of code is another question.
Yes, your toothbrush can now see inside your mouth and show you the view on your phone.
Dyson’s first dental-care product is designed to brush and “precision-floss” at the same time, potentially saving users from the separate flossing step many conveniently forget.
As the brush moves around the mouth, a 100,000-pixel camera takes 28 images every second. AI software analyzes those images, detects the spaces between the teeth, and activates the mouthwash jet in as little as one-tenth of a second.
The software was trained using more than 470,000 dental images, according to Dyson.
A toothbrush that thinks before it squirts
Instead of using the narrow, high-pressure stream found in many water flossers, the CameraJet releases a wider, cone-shaped burst of liquid. Dyson says this allows it to cover more of the space between teeth while remaining gentle on the gums and enamel.
The mouthwash is stored in a 12.5-milliliter tank built into the device. Dyson describes it as an “anti-gravity” tank, meaning it is designed to keep working even when the brush is tilted and turned inside the mouth.
A docking station can refill the tank, recharge the toothbrush, and store it between uses.
Users can choose whether the brush and jet work together automatically or operate them separately. Sensors also warn when too much pressure is being applied or the brushing technique is wrong.
Then there is the app, because apparently even brushing your teeth now needs an app.
The CameraJet connects to MyDyson, allowing users to watch live footage from inside their mouths, check which areas they have missed, and receive guidance on their brushing technique.
For anyone already uncomfortable with the idea of a camera inspecting their molars before breakfast, Dyson says the images are not stored or uploaded to the cloud. They are streamed directly to the app and deleted immediately after viewing, according to the [official product page](https://www.dyson.com/oral-care/electric-toothbrush/camerajet/ceramic-pink-set).
There is a catch, besides the price
Regular foaming toothpaste can interfere with the camera’s view, so Dyson recommends using nonfoaming, SLS-free toothpaste and mouthwash.
The company has developed its own dental products, although the brush is not limited to Dyson-branded toothpaste. Users may need to clear excess foam from their mouths if their chosen product produces too much of it.
Dyson says the CameraJet can remove up to 69% more plaque than leading electric toothbrushes under its testing conditions. However, that figure comes from company testing and should not be read as a guarantee that every user will achieve the same result.
The company spent six years developing the device, with 661 engineers and 30 dental professionals involved. It also worked with the National University of Singapore’s Faculty of Dentistry to create a laboratory substitute for plaque and test the jet’s performance.
Clever idea or very expensive bathroom gadget?
For the average household in Cyprus, the biggest sticking point will probably be the price. At nearly $500 in the United States, before considering replacement heads, toothpaste, and mouthwash, the CameraJet costs considerably more than most premium electric toothbrushes.
Dyson is betting that people will pay extra for the convenience of brushing and cleaning between their teeth in one go, particularly those who know they should floss but rarely do.
Whether consumers genuinely need a toothbrush powered by 16 million lines of code is another question.
Still, Dyson has achieved something rather remarkable: it has taken the simple, two-minute job of brushing your teeth and turned it into an AI-assisted, camera-equipped, and app-connected operation.
Your dentist may approve. Your wallet may need some convincing.
