The new image of the pavilions as part of Cyprus' new tourism identity was presented for the first time by the Deputy Ministry of Tourism at the IFTM 2022 tourism exhibition in Paris.
Cyprus will participate in other tourism fairs using the same pavilion presentation. According to the schedule, the next stop for Cyprus' new tourism pavilion is the WTM exhibition in London on 7-9 November.
The philosophy of the pavilion is to introduce Cyprus' new tourism profile - and the many forms of tourist experiences such as "the Cyprus Breakfast", "Taste Cyprus", "Wine Routes", "Commandaria Route", "Blue Flag", "Nature trails", "Troodos Geopark", "Colourful Villages of Cyprus", "Theme Parks of Cyprus", "Christmas Villages", "Vegan-friendly" and "Heartland of Legends".
It is recalled that the original plan for the opening of the Cyprus tourism pavilion was scheduled to take place in March 2020, however, due to the covid pandemic, it was not possible.