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22 May, 2024
 
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Hotel Brain sets sights on Cypriot hospitality domination

Greek hospitality giant eyes Cyprus market for expansion

Maria Eracleous

Maria Eracleous

The Greek hospitality powerhouse, Hotel Brain, sets its sights on Cyprus, unveiling plans to tap into the island's vibrant market. Revealed by the esteemed tourism portal, money-tourism, the group is poised to introduce its signature long-term lease model for hotel units across Cyprus. Already, the group has secured leases for its inaugural four units, predominantly luxurious Hotel Apartments nestled in the scenic locales of Ayia Napa and Protaras, boasting a collective room count of 306.

Steering their ambitions with precision, Hotel Brain Ltd has officially stamped its presence in Cyprus, duly registering with the Companies Registrar on February 8, 2024, with its headquarters elegantly stationed in the heart of Nicosia.

But this isn't a mere leap into the unknown; it's a strategic move cultivated over a decade, with Cyprus firmly entrenched in the group's visionary crosshairs. Rewind to 2014, and Hotel Brain had already laid the groundwork, penning a landmark cooperation agreement for a bespoke boutique unit in Protaras.

Fast forward to 2023, and Hotel Brain's illustrious portfolio boasted a staggering 100 hotels dotting the Greek landscape, all nurtured under the umbrella of long-term leases, collectively offering an unparalleled accommodation experience across 7200 rooms. With Cyprus as their latest conquest, Hotel Brain is poised to redefine luxury hospitality in the Mediterranean.

[This article was translated from its Greek original]

TAGS
Cyprus  |  hotel  |  tourism  |  travel  |  economy

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