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Latvian authorities have uncovered a large-scale counterfeiting operation involving Ariel laundry detergent, accusing two Lithuanian citizens of producing and distributing fake products across Europe.
In November 2023, Latvian police, in collaboration with tax and customs officials, raided a warehouse in Riga, the country’s capital. Inside, they found a staggering 22 metric tons of counterfeit Ariel washing powder and liquid detergent, along with packaging materials, fake labels, and forged shipping documents. The police released images of the illicit operation, showcasing the scale of the forgery.
The two suspects, aged 45 and 33, face charges that include the illegal production and use of a trademark, forgery of labels, and distribution of counterfeit goods. Authorities believe the duo was part of an organized international crime group targeting European markets with the fake detergent.
The operation reportedly caused Procter & Gamble, the owner of the Ariel brand, financial losses exceeding €739,000 ($781,000). If convicted, the suspects could face up to six years in prison.
The case highlights the growing sophistication of counterfeit operations in Europe, as well as the significant financial and reputational damage they can inflict on global brands. Latvian police said their investigation into the case has concluded, but it serves as a reminder for consumers to stay vigilant against counterfeit goods.
Source: AP News
