Cablenet partners with Salesforce and Tech Mahindra

Cablenet is excited to announce its partnership with Salesforce and Tech Mahindra, which has led to the launch of a cutting-edge Customer Relationship Management (CRM) system. This new system, powered by Salesforce's Service Cloud, replaces Cablenet's legacy CRM system and promises to revolutionize customer engagement and satisfaction.

With the implementation of Salesforce's Service Cloud, Cablenet's customer service team gains access to a unified view of each customer, consolidating crucial information such as purchase history, service requests, and communication preferences. Armed with this comprehensive understanding, the team can provide personalized support and solutions, raising customer satisfaction and loyalty levels.

The advanced reporting and analytics tools within Salesforce's Service Cloud offer Cablenet valuable insights into consumer behavior and preferences. This data-driven approach empowers the company to make informed decisions that enhance the overall customer experience.

Ingrid Camilleri, Chief Digital Officer of Cablenet, expressed her enthusiasm for the collaboration, stating, "Customer satisfaction is at the heart of everything we do at Cablenet, and our collaboration with Salesforce will enable us to take our customer experience to the next level. With the Salesforce CRM platform, we will be able to provide our customers with faster, more efficient, and more personalized services, ensuring that their needs are always met. We look forward to the positive impact this will have on our business and our customers."

Cablenet and Salesforce are committed to an ongoing partnership that prioritizes delivering exceptional customer experiences. Cablenet plans to expand its utilization of Salesforce to other areas of the business, such as field services, further streamlining processes as part of its digital transformation journey.

Robin Fisher, Senior AVP of Salesforce, highlighted the significance of customer success and the value of the collaboration: "The customer is the treasure of any company, and we allow our clients to better serve and anticipate their customers' needs thanks to a holistic strategy based on Artificial Intelligence (AI), Data, and CRM capabilities. Cablenet is our strategic customer in Cyprus and in the Communications vertical, and we are looking forward to further building upon this relationship and leveraging the synergies between our two companies."

Rajesh Chandiramani, Business Head of Communications-Media-Entertainment, EMEA, APJI at Tech Mahindra, emphasized the importance of the digital experience: "Cablenet's Salesforce CRM transformation program ensures a truly superior digital experience for consumers, as it offers personalized services and an unmatched customer experience. Through this new initiative, we strengthen our partnership with Cablenet, as we share a common passion for delivering leading-edge technology to accommodate evolutionary change and provide value to our customers."

This ambitious project signifies Cablenet's commitment to delivering the best technology solutions for its customers and employees. By empowering its teams with state-of-the-art tools, Cablenet aims to provide outstanding service every day. The CRM system implementation represents a significant milestone in Cablenet's transformation journey, and the company looks forward to collaborating with its partners to achieve future goals.

For further information, please contact the Marketing department at marketing@cablenetcy.net.

[Source: Press release]