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16 June, 2024
 
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Is it a trendy temptation or a health hazard?

Raw milk sales are rising around the world

Newsroom

In the world of daring culinary trends, raw milk is the latest sensation captivating influencers and foodies alike. Unlike its pasteurized counterpart, raw milk skips the heat treatment process, offering enthusiasts a taste of unaltered dairy straight from the cow's udder.

Proponents of raw milk praise its grassy notes and creamy texture, evoking nostalgic images of idyllic countryside living. However, health experts warn of potential dangers lurking within this unprocessed delight, including the risk of ingesting harmful pathogens like E.coli, salmonella, and most recently, exposure to the bird flu virus.

Despite these warnings, raw milk's popularity continues to soar, fueled in part by the recent surge in bird flu cases among cattle. Sales have spiked by 21% since the virus was detected in US cattle in March, with a staggering 65% increase compared to last year.

Some enthusiasts even believe that raw milk could provide immunity against the bird flu, further driving its appeal among consumers. This resurgence marks a significant shift from the past, where raw milk consumption was largely confined to farming communities due to stringent regulations.

However, health experts caution against the risks associated with raw milk consumption, likening it to "playing Russian roulette with your health." According to the CDC, outbreaks linked to raw milk have resulted in thousands of illnesses and hospitalizations over the past two decades.

Furthermore, concerns about the spread of antibiotic-resistant microbes in raw milk have raised additional red flags among researchers. Despite claims of health benefits, studies have found limited evidence to support these assertions, with raw milk posing potential risks to human health.

While raw milk consumption remains relatively rare in the US, with just 11 million Americans reporting consumption in 2022, its growing popularity underscores the need for caution and informed decision-making when it comes to dietary choices. As the debate over raw milk's safety and efficacy continues, consumers are urged to weigh the risks against the purported benefits before taking a sip of this controversial beverage.

[With information from MorningBrew.com]

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