Paris Demetriades
"See, I'm not just like you—I'm Dark MAGA," Elon Musk appears to declare at the start of a two-minute anime-style video posted on his personal social media account.
Titled "Dark MAGA Assemble," the video, set to the iconic track "The Final Countdown," depicts former President Donald Trump as a fearless, superhero-like figure, ready to "save" America from its troubles. Musk’s post quickly went viral, adding fuel to ongoing discussions about the “Dark MAGA” phenomenon.
Watch the video:
Dark MAGA Assemble!
— Elon Musk (@elonmusk) November 5, 2024
pic.twitter.com/JGqFQ1DTGO
The acronym MAGA (Make America Great Again) has long been linked to Trump's populist rhetoric, but the darker twist on the slogan—*Dark* MAGA—suggests a more aggressive tone.
According to an article by *Newsweek*, the term "Dark MAGA" emerged as a hashtag and meme on platforms like TikTok and Telegram, popularized by a fringe group of Trump supporters advocating for a harsher, more authoritarian version of his administration. With its alt-right aesthetic, *Dark MAGA* imagery features figures like Trump and other conservative icons portrayed with glowing blue eyes, surrounded by militaristic and even neo-Nazi symbolism. In this "movement," Trump is envisioned as a vengeful anti-hero who would seek to punish his political adversaries.
The hashtag has also attracted a range of misogynistic, conspiratorial, and racist commentary, underscoring the divisive nature of the *Dark MAGA* label within online political circles.
Musk’s decision to post the video has sparked further debate, drawing both criticism and support as he continues to blur the lines between tech mogul and political influencer.
[This article was translated from its Greek original]
