Newsroom
What if the next big thing for Cyprus... is bringing its people back?
That’s the thinking behind “Minds in Cyprus,” a new international campaign aiming to bring skilled and successful Cypriots back home from abroad. And judging by the early response, it’s already hitting a nerve, with over 750 people signed up before the campaign even launches officially next week in London.
President Nikos Christodoulides announced the initiative during the IN Business Awards 2025, calling it a key part of a bigger plan to boost Cyprus’ economy with fresh talent and energy.
“We’re not just offering tax breaks,” he said. “We’re rolling out a whole set of measures to help people come back—whether it’s to work, invest, or start something new here.”
The president noted that interest in the campaign was so high, organizers had to change venues in London to accommodate the crowd.
The campaign, run with support from Invest Cyprus and KEBE, is part of the national strategy to make Cyprus more resilient, productive, and competitive. And it’s not just about feel-good repatriation stories; it’s also about economic strategy.
Cyprus saw 3.4% growth in 2024, putting it among the fastest-growing economies in the EU. Unemployment has fallen below 5%, with youth unemployment dropping more than anywhere else in Europe.
The President credited this progress to responsible budgeting, targeted reforms, and making it easier for businesses to thrive. A recent tax reform, the first in two decades, was designed to encourage investment in technology, digital transition, and green energy.
Digital services are also getting a serious upgrade. The government’s Digital Citizen app is expanding fast, with 60 new services expected by 2025 and plans to link it with Greece’s system for easier cross-border access.
On the education front, the government is working on better links between schools, universities, and the job market, aiming to equip the next generation with the skills needed for real-world jobs.
All this is also part of a wider effort to rebrand Cyprus internationally, not just as a sun-and-sea destination, but as a reliable place to do business, invest, and innovate.
Christodoulides recently visited the US tech and energy hubs of Silicon Valley and Houston, alongside key advisors, to promote Cyprus as a serious player in tech and entrepreneurship.
“There’s real interest in Cyprus again,” he said. “We want to keep that momentum going, and that includes bringing our people back to be part of it.”
